The Professional and Technical Writing program at SVSU balances practice and theory in the study of information design. Students learn ethical, inclusive strategies for writing, editing, design, usability research, problem analysis and project management. They implement professional-grade communication technology into a creative process that integrates language, sound, images, video and interactivity. SVSU’s PTW program offers students community connections and engaging projects as tey pursue their degree.
Writing demands so much more than typing words onto pages and screens. Writers create books, manuals, magazines—as they always have. But, they also design websites, social media campaigns, instructional videos, museum displays, graphic novels and more. If you see something that brings together text, images, video and sound, then a writer might be behind it. Professional and technical writers solve complex problems in creative and innovative ways. Writers learn to make designs more effective and inclusive by studying people as they use information. At SVSU, you’ll learn to harness communication technologies and research strategies to drive your expertise in information design. You will develop knowledge essential to just about every industry and working environment you might imagine. Writing today is high tech, multifaceted and challenging. But there is a payoff. PTW grads enjoy excellent career opportunities in and beyond Michigan.
SVSU has one of only two usability research labs in Michigan, with specialized tools and technologies for design testing and rapid prototyping.
Students have access to the PTW Recording Studio equipped with professional-grade audio recording equipment for podcasting and voiceover recordings.
Faculty teach everything from usability studies and inclusive design to web design, ethics, classical rhetoric, intercultural communication and multimedia production.
All PTW students complete internships as part of their degrees.
Our Students After Graduation...
The Dow Chemical Company
State of Michigan - Department of Environmental Quality
Ford Motor Company
The Tweddle Group
University of Michigan
Michigan Technological University
Eastern Michigan University
Texas Tech University
User Experience Designer
Media Production Specialist
Social Media Coordinator
- 8% projected growth for the employment of technical writers with a bachelor’s degree through 2028. (U.S. Dept. of Labor, Bureau of Labor Statistics)
- $71,850 is the median yearly pay for technical writers in the U.S. (U.S. Dept. of Labor, Bureau of Labor Statistics)
- With a degree in Professional and Technical Writing, graduates are prepared to take on careers in project management, usability, instructional design and grant writing.