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Communication (BA)

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Our lives are defined by what and how we communicate and how we manage human relationships. Consider how many changes over the past decade have transformed the way people connect with one another. True communication is the first step to positive change, as such, the versatility of Communication majors adds value to any organization—causing them to be increasingly in-demand. The knowledge and skills that students develop and strengthen at SVSU will help them become outstanding candidates as they begin their future vocations. If students are looking for a dynamic career that challenges them to adapt from one moment to the next, to evolve personally and professionally as society itself changes, then the Communication B.A. at SVSU is their academic program. 

Cardinal Points

  • The Department of Communication hosts the annual Sims Public Speaking Competition.

  • Students have the opportunity to participate in speech and interpretative events on campus and at other colleges and universities. 

  • The Communication program has courses designed to develop public speaking and interpersonal competencies in small class sizes. 

  • Qualified students can join Lambda Pi Eta, a national honor society. 

In the Communication program at SVSU, students will study many contexts of human interaction, including media, public relations, communication within and between organizations, roles and responsibilities of managers in workplaces, and interpersonal relationships. Students will explore conceptual models for framing communication in action and for studying symbolic action. SVSU graduates move on to communication careers in media, management, marketing, public relations, community organization, education and more. The program is flexible and allows students to focus on specific areas of interest that develop into life long passions.

Highlighted Courses

Year 1

Year 2

Year 3

Year 4

Key Electives

Click here to see a listing of programs




Your Plan for a Successful College Experience

The Cardinal Plan is a unique outline created by faculty for your program at SVSU and serves as a guide for student success.

Download Your Cardinal Success Plan

Complementary Minors/Majors

Our Students After Graduation...


Dow Chemical
Huntington Bank
Independent Bank
Duro-Last, Inc.
Michigan Works! Association
Nexteer Automotive
Saginaw Children’s Zoo

Graduate Programs

Central Michigan University
Michigan State University
Syracuse University
University of Michigan
University of Wisconsin/Milwaukee

Career Opportunities

Event Planning
Higher Education Staff
Public Relations

  • 9% projected growth for employment of public relations specialists with a bachelor’s degree through 2026. (U.S. Dept. of Labor, Bureau of Labor Statistics)
  • $57,530 is the median yearly pay for media and communication occupations in the U.S. in 2018. (U.S. Dept. of Labor, Bureau of Labor Statistics)
  • With a bachelor’s degree from SVSU’s Communication programgraduates go on to work in education, industry and governmentas well as continue their education in graduate programs across the nation.