Upcoming Major Events

You're Invited to Attend

Preserving your Family Business Story 
Legacy in Motion: The Role of Storytelling in Family Business 

featuring 

Cliff Duvernois, Podcaster and Radio Host 

Thursday, April 17, 2025 
7:30 am – 9:00 am 
SVSU, Curtiss Hall, Banquet Rooms A & B 

Peer Groups (SCFB Members only)
9:15 am – 10 am 
Seminar Rooms D, E, F 

Every family business has a unique story — one that holds the keys to its success, challenges, and its founder's legacy. But how often are these stories truly shared and carefully preserved? The power of storytelling is unmatched in shaping a family business, creating a legacy that transcends generations and strengthens connections within the business, and makes a lasting impact on its culture. Preserving your family business story isn't just about looking back — it's about setting the stage for lasting success. 

Keynoter Cliff Duvernois will demonstrate how to effectively preserve your family business story and its impact on your culture for generations to come.  

A Michigan native, Cliff is a seasoned podcaster, writer, keynote speaker, and radio host with a passion for storytelling. Through his expertise, Cliff will guide us on how to effectively preserve and communicate the unique journey of a family business, helping attendees discover the power of their own stories and the significant impact they can have on the future of their enterprises. 

Event registration is required; please contact SCFB Program Coordinator Andrea Henning at anhennin@svsu.edu.