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The SVSU Logo

This registered logo is the standard, visually identifying symbol for “Saginaw Valley State University.” The SVSU logo incorporates two graphic elements, the SVSU box symbol and the words "Saginaw Valley State University."

 The email is 400x70 pixels for email signature blocks

The official SVSU logo should be the primary graphic identifier on the following:

  • All external and internal printed publications from all SVSU departments and colleges, including flyers, posters and brochures
  • Letterhead, business cards and envelopes
  • Website
  • All forms of advertising including television, outdoor and print
  • External navigational signage

Two parts comprise the SVSU logo:

  1. A perfect square with the S-V-S-U initials. The "Block" is always red
  2. “Saginaw Valley State University” words separated by a one point horizontal line

Download Logos

Files available for download.

Horizontal Logo: to be used on most applications: web, billboards, brochures, stationery system.

Centered logo: to be used in more vertical or narrow formats: banners, special invitations, bookmarks, etc.

Linear Red & Blue

For print projects, use the CMYK file; for imprinted items and apparel, use the Pantone file

Official SVSU logo with red and blue

Linear Red & White

For print projects, use the CMYK file; for imprinted items and apparel, use the Pantone file

Linear Red & White - CMYK - Thumbnail

Black

Black

Official SVSU logo in all black.

Linear black (553kB)

Centered Black (572kB)

Centered Red & Blue

For print projects, use the CMYK file; for imprinted items and apparel, use the Pantone file

Official SVSU logo with the SVSU block on top and the words below.

Centered Red & White

For print projects, use the CMYK file; for imprinted items and apparel, use the Pantone file

Centered Red & White - CMYK - Thumbnail

SVSU Red Block

SVSU Red Block

Official SVSU block.

Email Signature

Email Signature Block (400x70 pixels)

The email is 400x70 pixels for email signature blocks

Identity Standards

Cover of Identity Standards May 2016