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What can I do with this degree?

It's important that students take the necessary and early steps to professionally develop themselves and get ready for their career after graduation. Taking internships and being involved helps build a well-rounded professional resume. For more information contact Career Services.


MANAGEMENT

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AREAS
MANAGEMENT

EMPLOYERS
Business and industry including: Banks and financial institutions, Retail stores, Restaurants, Hotels, Service providers, Healthcare organizations
Local, state and federal government
Nonprofit organizations
Self-employed

STRATEGIES
Be prepared to start in entry-level management trainee positions. Gain experience through internships or jobs. Work at a retail store or restaurant, and advance into an assistant manager position. Get involved in student organizations and assume leadership roles. Demonstrate an entrepreneurial spirit, a strong work ethic, integrity, and a sense of independence. Take courses in a secondary specialty such as marketing or information systems to increase job opportunities. Learn to work well on a team.

AREAS
HUMAN RESOURCE MANAGEMENT
Recruiting/Staffing
Compensation
Benefits
Training
Safety
Employee Relations
Industrial Relations
Equal Employment Opportunity

EMPLOYERS
Large corporate entities
Service industry
Hospitals and healthcare organizations
Universities
Temporary or staffing agencies
Executive search firms
Local, state and federal government
Labor unions

STRATEGIES
Take courses in the social sciences such as psychology and sociology. Gain relevant experience through internships. Develop strong verbal and written communication skills. Learn to solve problems creatively. Develop strong computer skills because many human resource systems are automated.
Join the Society of Human Resource Management and other related professional associations. Be prepared for continuous learning once in the profession.
Earn a master’s degree for career advancement.

AREAS
OPERATIONS MANAGEMENT
Operations Research Analysis: Business strategy, Facilities layout, Inventory control, Personnel scheduling
Production Management: Line supervision, Manufacturing management, Production planning, Quality assurance
Materials Management: Purchasing/buying, Traffic management, Inventory management

EMPLOYERS
Manufacturers
Industrial organizations
Service organizations

STRATEGIES
Develop strong analytical skills and a logical approach to problem solving. Take additional courses in statistics and computer systems. This is a more technical side of business. Learn to manage multiple situations and problems. Be able to communicate with different types of people in various functional areas. Earn an MBA to reach the highest levels of operations management.

AREAS
SALES
Industrial Sales
Consumer Product Sales
Financial Services Sales
Services Sales
Advertising Sales

EMPLOYERS
Profit and nonprofit organizations
Product and service organizations
Manufacturers
Financial companies
Insurance companies
Print and electronic media

STRATEGIES
Obtain experience through internships or sales jobs. Must be highly motivated and well organized. Proven leadership abilities are desirable. Develop a strong commitment to customer satisfaction.

AREAS
BANKING
Commercial Banking
Retail/Consumer Banking
Credit Analysis
Lending
Trust Services
Mortgage Loans
Branch Management
Operations

EMPLOYERS
Banks
Credit unions
Savings and loan associations
Financial services institutions
Federal Reserve banks

STRATEGIES
Develop a solid background in business including marketing and accounting.
Get experience through part-time, summer, or internship positions in a bank.
Develop strong interpersonal and communication skills in order to work well with a diverse clientele.

AREAS
INSURANCE
Claims
Underwriting
Risk Management
Sales
Loss Control

EMPLOYERS
Insurance firms
Banks

STRATEGIES
Complete an internship with an insurance agency. Talk to professionals in the industry to learn more about claims, underwriting, and risk management. Many good, entry-level positions exist in these areas. Initiative and sales ability are necessary to be a successful agent or broker. Develop strong communication skills as many positions require interaction with others and the ability to explain information clearly and concisely.

AREAS
REAL ESTATE
Residential Brokerage
Commercial Sales
Appraisals
Property Management

EMPLOYERS
Real estate brokers
Banks
Appraisal firms
Apartment and condominium complexes
Developers

STRATEGIES
Obtain sales experience through part-time, summer, or internship positions.
Research the process of becoming a real estate broker through the National Association of Realtors. Develop an entrepreneurial spirit. Research apprenticeships in appraisal.

GENERAL INFORMATION
Management is a broad business degree that can lead to many career opportunities. Students should clearly define their career goals and seek related experiences to reach those goals.

Gaining experience through part-time and summer jobs or internships is critical.

Many desirable skills can be developed through participation in and leadership of student organizations.

Develop and utilize a personal network of contacts. Once in a position, find a mentor.

Consider earning an MBA after gaining work experience to reach the highest levels of business management.

Learn to work well in a team and effectively with a wide variety of people.

Strong communication skills, including public speaking, are important to achieving success in this field.

 

Prepared by the Career Planning staff of Career Services at The University of Tennessee, Knoxville. (2005) UTK is an EEO/AA/Title VI/Title IX/Section 504/ADA /ADEA Employer

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MARKETING

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AREAS 
SALES 
Industrial Sales 
Consumer Product Sales 
Financial Services Sales 
Services Sales 
Advertising Sales

EMPLOYERS 
Profit and nonprofit organizations 
Product and service organizations 
Manufacturers 
Financial companies 
Insurance companies 
Print and electronic media 
Consulting firms

STRATEGIES 
Obtain experience through internships or sales jobs. 
Must be highly motivated and well organized. 
Proven leadership abilities are desirable. 
Develop a strong commitment to customer satisfaction. 
Must work well under pressure and be comfortable in a competitive environment.

AREAS 
CUSTOMER RELATIONS 
Customer Service

EMPLOYERS 
Businesses providing products or services to the public or to other organizations

STRATEGIES 
Obtain part-time or summer experience. Develop problem solving skills, self-confidence, assertiveness, empathy, and stamina. Develop strong leadership and public speaking skills. Excellent written and verbal communication skills are required.

AREAS 
PURCHASING/PROCUREMENT

EMPLOYERS 
Government organizations 
Large companies 
Educational institutions 
Hospitals

STRATEGIES 
Obtain excellent written and oral communication skills. Strong computer skills are necessary. Supplement program with courses in logistics and purchasing.

AREAS 
RETAIL 
Buying 
Store Management

EMPLOYERS 
Department stores 
Specialty stores 
Discount stores 
Super retailers

STRATEGIES 
Obtain retail experience through summer, part-time, or internship positions. 
Present a consistent, pleasant, and service-oriented image to customers. Develop leadership ability and customer service skills. Demonstrate ability to work well under stressful conditions and as part of a team. Gain knowledge of the process of merchandise flow, an overview of signing, pricing, and presentation, and the ability to plan, organize, and lead. Develop ability to communicate in a concise manner. Be prepared to start as a trainee before advancing to other positions.

AREAS 
BANKING 
Commercial Lending 
Branch Management 
Operations

EMPLOYERS 
Commercial banks 
Credit unions 
Savings and loan associations 
Savings banks

STRATEGIES 
Develop sales skills and good analytical skills. Take courses in accounting and finance. Obtain part-time employment or an internship position in a bank. 
Develop strong interpersonal and communication skills in order to work well with a diverse clientele. MBA required for most positions related to investment banking.

AREAS 
BRAND MANAGEMENT

EMPLOYERS 
Consumer goods 
Some service providers 
Some industrial goods

STRATEGIES 
Results orientation and creativity are desired attributes. Develop strong interpersonal, communication, and analytical skills. Obtain a broad background in advertising, research, consumer behavior, and strategy. Plan on pursuing an MBA for most brand management, consulting, and research opportunities.

AREAS 
MARKET RESEARCH

EMPLOYERS 
Large corporations 
Marketing research firms 
Public institutions concerning health, education, and transportation 
Management consulting firms

STRATEGIES 
Develop good interpersonal skills and effective communication skills, both verbal and written. Good analytical and problem solving skills are critical. Preparation in statistics, mathematics, and behavioral science is required. Plan on obtaining an advanced degree in business or statistics.

GENERAL INFORMATION 
Most entry-level positions for marketing majors reside in sales.

Many marketing majors seek positions in advertising, public relations, sport management, and entertainment. Such positions are difficult to obtain and require breaking in at the bottom level. Seek internships in these fields even if unpaid.

Gain as much relevant experience as possible through internships or summer and part-time positions.

Join the American Marketing Association student chapter and seek leadership roles. 
Develop excellent communication skills and the ability to work well with others.

Engage in personal networking to increase job possibilities.

Marketing is good preparation for graduate study in business. An MBA can open greater opportunities, particularly in areas of brand management and market research.

 

Prepared by the Career Planning staff of Career Services at The University of Tennessee, Knoxville. (2005) UTK is an EEO/AA/Title VI/Title IX/Section 504/ADA /ADEA Employer

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